MIFA

MIFA is a social services agency founded in Memphis, TN in 1968 in memory of Dr. Martin Luther King, Jr. that serves over 55,000 seniors and families in crisis annually through high-impact programs. As the Lead Designer, I worked with the Development and PR teams to conceptualize, design and produce all print materials, publications, targeted campaigns and web communications, which raised over a million dollars annually. I developed a strategic overhaul of the MIFA brand and redesiged their campaigns to greatly reduce cost and increase impact.

Designer: 2008-2013